The BBC Radio 4 radio continuing drama, The Archers, has possibly the longest-established online community around it of any similar TV or radio programme in the UK. What can we learn from the experience of those now using twitter to enhance their interaction with the weekly omnibus edition of the programme, on Sunday mornings 10:00 - 11:15? Could we join in (giving non-Archers fans, if there are any) around #IslandGovCamp a long lie, or leaving them to entertain themselves on the Sunday morning at that time, while those of us at Orkney College (or on the internet) see what all the fuss is about!
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